Lifeguard Chu-Hi / ライフガードチューハイ

Alcohol: 5% (17.5 ml)
Quantity: 350 ml
Sugar:   31.15 g
Calories:  259 kcal
Price: 129 yen at Family Mart
Official Site:

Cheerio is an Osaka-based beverage company that used to owed by 7UP but has long since gone independent and merged with others. However, their fame and market share is very low. In the previous decade they received their license to make alcoholic drinks, but you wouldn’t know it based off their website, which doesn’t list any. Are they ashamed, I wonder? The most well-known drink from the Cheerio company is Lifeguard, the “Original Bionic Drink”, which is basically a local take on Mellow Yellow. This Chuuhai version is Lifeguard + “distilled spirits.” (It’s not a good sign when the base isn’t even considered vodka or shouchuu.) This drink is disgustingly sugary and sweet. I took around three sips for this review and poured the rest down the drain. Gross!